酒泉北滨河路商业步行街提升设计-Improvement Design of Jiuquan North Binhe Road Commercial Pedestrian Street

设计时间：2023

项目规模：10万㎡

项目地点：甘肃省酒泉市

北大河商业步行街位于北大河酒泉城标段北岸，是在酒泉北大河生态综合治理总体规划的基础上，以新312国道大桥为中心，在临河一侧规划建设的商业步行街。于2014年开工建设，步行街总建筑面积达10万㎡，整体建筑群一至三层，共有23个单元建筑构成，分为东西两段，总长约2Km，南北宽56m。

北大河商业步行街是目前西北地区在城市修建的最长仿古建筑群。共由数十位当地企业家业主共同出资建造。产权关系复杂，分散经营各自招商，经约10年，仍有部分未完工，招商寥寥，未能形成有效商业氛围。

本次市政府拟整体提升改造，使其成为酒泉地区本地生活新热点及酒泉文旅商业中心。

The Beidahe Commercial Pedestrian Street is located on the north bank of the Jiuquan City section of the Beidahe River. It is a commercial pedestrian street planned and constructed on the riverside based on the overall plan for ecological comprehensive management of the Beidahe River in Jiuquan, with the new 312 National Highway Bridge as the center. Construction began in 2014, with a total construction area of 100000 square meters. The entire building complex consists of one to three floors and consists of 23 unit buildings, divided into two sections: east and west, with a total length of about 2Km and a width of 56m from north to south.

The Beidahe Commercial Pedestrian Street is currently the longest ancient architectural complex built in cities in the northwest region. The construction was jointly funded by dozens of local entrepreneurs and homeowners. The property rights relationship is complex, and each company operates separately to attract investment. After about 10 years, there are still some unfinished projects, and investment is limited, which has not formed an effective commercial atmosphere.

The municipal government plans to comprehensively upgrade and transform it into a new hot spot in local life and a cultural and tourism commercial center in Jiuquan.

▼项目概览，Overview of project

01 基础分析

▼区位分析

▼周边交通分析

▼现状诊断一

▼现状诊断二

▼文化梳理——酒泉文化禀赋

▼文化梳理——项目文化本底

02 策划定位

▼主题定位

▼主题溯源

▼功能定位

▼业态定位

▼主题活动

▼运营模式

▼创新运营

▼提升策略

03 提升设计

▼规划布局——总平面图

▼历史文化氛围营造一

▼历史文化氛围营造二

▼氛围营造改造提升效果

[group]\https://alist.jonylee.top/d/works/2023/02/21.jpg,氛围营造改造提升效果,1[/group]
[album]\https://alist.jonylee.top/d/works/2023/02/22.jpg,1[/album]
[album]\https://alist.jonylee.top/d/works/2023/02/23.jpg,1[/album]
[album]\https://alist.jonylee.top/d/works/2023/02/24.jpg,1[/album]
[album]\https://alist.jonylee.top/d/works/2023/02/25.jpg,1[/album]
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[album]\https://alist.jonylee.top/d/works/2023/02/28.jpg,1[/album]
[album]\https://alist.jonylee.top/d/works/2023/02/29.jpg,1[/album]

04 单元样板

▼样板单元一层平面布局

▼样板单元二层平面布局

▼样板单元一层景观布置

▼其他改造提升效果图

[group]\https://alist.jonylee.top/d/works/2023/02/34.jpg,其他改造提升效果图,2[/group]
[album]\https://alist.jonylee.top/d/works/2023/02/35.jpg,2[/album]
[album]\https://alist.jonylee.top/d/works/2023/02/36.jpg,2[/album]
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[album]\https://alist.jonylee.top/d/works/2023/02/38.jpg,2[/album]
[album]\https://alist.jonylee.top/d/works/2023/02/39.jpg,2[/album]